Article: Porter's Five Forces

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Porter's Five Forces

Contents


The Five forces model proposed by Michael Porter is a model for industry analysis. Michael Porter provided a framework that models an industry as being influenced by five forces. The strategic business manager seeking to develop an edge over rival firms can use this model to better understand the industry context in which the firm operates. [1] [2]

Framework - The 5 Forces

  • The threat of the entry of new competitors
  • The threat of substitute products
  • The intensity of competitive rivalry
  • The bargaining power of suppliers
  • The bargaining power of customers

Relevance to software business

Summary of the research literature

Practical perspectives

Opportunities for research

Links


References

  1. ↑ # Porter, M.E. (1980) "Competitive Strategy", The Free Press, New York, 1980.
  2. ↑ # Porter, M.E. (1985) "Competitive Advantage", The Free Press, New York, 1985.
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